Browse Books: Business & Economics / Advertising & Promotion

D&ad. the Copy Book Cover Image
D&ad. the Copy Book (Hardcover)
By D&ad (Editor)
$20.00
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(This book cannot be returned nor exchanged.)
Pushing Cool: Big Tobacco, Racial Marketing, and the Untold Story of the Menthol Cigarette Cover Image
Pushing Cool: Big Tobacco, Racial Marketing, and the Untold Story of the Menthol Cigarette (Hardcover)
By Keith Wailoo
$30.00
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Culture as Weapon: The Art of Influence in Everyday Life Cover Image
Culture as Weapon: The Art of Influence in Everyday Life (Paperback)
By Nato Thompson
$16.99
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Frenemies: The Epic Disruption of the Ad Business (and Everything Else) Cover Image
Frenemies: The Epic Disruption of the Ad Business (and Everything Else) (Paperback)
By Ken Auletta
$17.00
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Propaganda Cover Image
Propaganda (Paperback)
By Edward Bernays
$14.95
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Contagious: Why Things Catch On Cover Image
Contagious: Why Things Catch On (Paperback)
By Jonah Berger
$17.00
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Magnetic Marketing: How to Attract a Flood of New Customers That Pay, Stay, and Refer Cover Image
Magnetic Marketing: How to Attract a Flood of New Customers That Pay, Stay, and Refer (Hardcover)
By Dan S. Kennedy
$24.95
Temporarily Unavailable
Strategic Brand Management, 3rd Edition Cover Image
Strategic Brand Management, 3rd Edition (Paperback)
By Alexander Chernev
Not available to order
Copywriting Strategies: A No-Nonsense Guide to Writing Persuasive Copy for Your Business Cover Image
Copywriting Strategies: A No-Nonsense Guide to Writing Persuasive Copy for Your Business (Paperback)
By Nicki Krawczyk
$11.99
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A Self-Help Guide for Copywriters: A resource for writing headlines and building creative confidence Cover Image
A Self-Help Guide for Copywriters: A resource for writing headlines and building creative confidence (Paperback)
By Dan B. Nelken
$17.99
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Why Advertising Fails: And How to Make Yours Succeed Cover Image
Why Advertising Fails: And How to Make Yours Succeed (Paperback)
By Dan S. Kennedy
$19.99
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(This book cannot be returned nor exchanged.)
Influencer: Building Your Personal Brand in the Age of Social Media Cover Image
Influencer: Building Your Personal Brand in the Age of Social Media (Paperback)
By Brittany Hennessy
$15.95
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